Apple Readies Thinner, Foldable iPhones to Regain Growth

Apple Readies Thinner, Foldable iPhones to Regain Growth

Apple is all set to introduce a spate of new design changes in its range of iPhones to revive its market growth. The tech giant is all set to unleash thinner and foldable iPhones that may trigger a new wave of customers.

iPhone Air foldable with a flexible screen
iPhone Air foldable with a flexible screen

Starting next year, Apple intends to release an iPhone model much thinner than how it has been. A supposed new model named the iPhone Air is expected to be 6 mm thick, more than 2 mm thinner compared to the iPhone 16 Pro. This recent thinness aims to give people a sleeker and more portable device that may probably be requested by consumers who want to have a high-end iPhone but at cheaper prices.

Entering the Foldable Market

It was said that along with a thinner iPhone, Apple is about to dip its toes in the foldable device segment. In that direction, it’s rumored Apple is working on a foldable iPhone, dubbed “iFold.” Its flexible screen will be able to fold and thereby give it much more space to show several things simultaneously. This indeed will offer users a great device for a phone-cum-tablet experience.

Challenges and Solutions

The development of foldable devices comes with its own set of challenges, such as perfecting the hinge mechanism and making the flexible screen durable. Apple has been working to address these issues so that their foldable devices can offer seamless user experiences. The company is also working to eliminate noticeable screen creases, a common concern among potential foldable device buyers.

Aiming for Market Revival

With less than 1% revenue growth forecasted from iPhones in fiscal 2024, Apple needs some new designs to turn its fortune around. The company is setting its hopes on thinner, foldable devices that consumers would find more innovative and practical for use.

Apple’s plans for thinner and foldable iPhones are bold steps toward the reinvention of the smartphone market. The company, as it remains innovative, will be very interesting to watch in how consumers receive these new devices and how such devices will impact Apple’s growth in the coming years.